Myofascial release: (see massage). 

This hands-on technique seeks to free the body from the grip of tight fascia, or connective tissue, thus restoring normal alignment and function and reducing pain. Using their hands, therapists gently apply mild, sustained pressure to stretch and soften the fascia. Myofascial release is used to treat conditions such as neck and back pain, headaches, recurring sports injuries, and scoliosis.